What Are Different Stakeholders Looking for When Reviewing
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Because Your Stakeholders
Summary:
Audience Analysis: Building Information Nigh Your Readers? discusses your communication'south circuitous audience and provides key questions y'all tin ask to make up one's mind readers' needs, values, and attitudes. This section also provides useful charts to aid you with your audience analysis.
A claiming that is unique to professional person writing is that the writer is asked to exist aware of the stakeholders in professional situations. In any given situation, a business tin can have any number of stakeholders who will be influenced by their decisions. It is for this reason that the communication and internal documents of a business organization should keep the stakeholders in mind.
Stakeholders and Audience
The stakeholders in professional person writing are different from the audience in that stakeholders are non likely to be readers of a concern's documents, merely will still exist affected by the decisions they incorporate. Because stakeholders are implicitly affected past a business'due south decisions, it's important that professional documents are written with their consideration. Examples of stakeholders can include:
- Customers— Customers are the clear examples of stakeholders since while most of a business's customers will not know its internal workings, a business's decisions work either to a customer's benefit or disadvantage.
- Shareholders— Because shareholders accept shown involvement in a visitor through investing, a shareholder'south fiscal proceeds is linked to the business they've invested in.
- Local residents—Fifty-fifty if they are not customers of a business, the residents surrounding a business organization's location are affected by the business'due south presence. For example, if a business opens or closes a location past a residential neighborhood.
- Employees of a visitor—The employees of a company can be stakeholders of the company they work in the case of policies and deportment that bear on them. This can include normal worker policies to employee layoffs.
Stakeholders and the Rhetorical Situation
The question of who are the stakeholders is both a practical and philosophical i because it requires ane to call up about both the ethical impact of an statement and the stance a writer must take. 3 philosophical lenses that 1 can use to be aware of their stakeholders as they write are the Utilitarian Approach (Kant), The Rule- or Duty-based Approach (Deontological), and The Golden Rule.
- The Utilitarian Approach cites that upstanding decisions should be fabricated with consideration of all parties who will be affected by that decision. For instance, if a major chain shuts downwardly a regional location, how will that affect the customers and the people who piece of work at that location? Are there other people who could exist impacted?
- The Rule-based Approach asks 1 to consider the rules in place when considering a moral dilemma. This tin can mean thinking about how stakeholders are affected by terms and conditions beingness ignored past a decision making individual. The deontological approach also asks us to consider what information technology would mean if all individuals ignored the terms and conditions of a situation.
- The Gold Rule requires i to "treat others as they would like to exist treated." Information technology's important for people who brand business decisions to be considerate of others who are impacted by their decisions. Because businesses make decisions that affect individuals inside and outside the business means that an ethical decision maker will make decisions as if these decisions affected him or her to the same degree it affects others.
These iii lenses tin guide a writer who considers them in terms of the rhetorical situation. With what kinds of stakeholders will it exist important for a rule-based arroyo to be used? Is there a blazon of stakeholder that should be considered through a Utilitarian lens? Each of these questions supposes a dissimilar purpose and stance even if their audiences were the same.
Writing With Stakeholders in Mind
Since stakeholders are different from the audience, just like the audience are individual who are a part of the rhetorical situation, a writer needs to understand how to write with both in mind. The questions such writers need to keep in listen are "who volition read this?" and "who volition exist affected by this?" A adept argument for a business organisation will entreatment to those who enact the policies of a business and those who are affected past the policy.
Source: https://owl.purdue.edu/owl/subject_specific_writing/professional_technical_writing/audience_analysis/stakeholder_considerations.html
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